International Bike Festival

International Bike Festival: Dates & Programme

From 4 to 6 September 2026, the Misano World Circuit will host the International Bike Festival, an event dedicated to the cycling industry and urban mobility, first launched in 2018. The festival brings together brands, industry professionals and cycling enthusiasts in a large exhibition area showcasing every side of the cycling world, from road, gravel and mountain bikes to e-bikes. The programme includes product launches, demo tracks, races and a wide range of talks, panel discussions and workshops, with a strong focus on cycle tourism and sustainable mobility.

Reaching New Heights

What sets the International Bike Festival apart is its combination of a traditional trade show and hands-on riding experiences. In addition to visiting the exhibition area, attendees can test bikes on dedicated circuits, join road and gravel rides, and enjoy races and live demonstrations. The event also features activities for children, young riders and families, alongside dedicated areas promoting cycling destinations. In 2025, the festival attracted more than 63,000 visitors and over 600 exhibitors, highlighting its rapid growth and importance within the industry.

DMT: New Products and Special Guests

DMT will be present at the International Bike Festival with a dedicated stand showcasing its latest collections and product innovations. Throughout the three-day event, visitors will have the opportunity to meet DMT ambassadors and friends of the brand, including Elia Viviani, Gianni Bugno and Alessandro Petacchi, who will take part in meet-and-greet sessions and activities at the stand. The festival will also mark the launch of DMT's new high-performance gravel shoe, giving visitors the chance to discover it up close alongside the rest of the range and take advantage of the shoe fitting service. As always, there will also be exclusive giveaways and other activities organised throughout the event.