LET'S ROCKETS

LET'S ROCKETS
 

At Strade Bianche and Milan-Sanremo, a new story: the Rockets debut with DMT

 For several years now, DMT has been a loyal partner of two iconic races: Strade Bianche and Milan-Sanremo. The former, relatively young, has quickly risen thanks to its gravel spectacle and the charm of Siena. The latter, the Classicissima, needs no introduction: 300 km building up to the final 20 unforgettable minutes between Cipressa and Poggio.
With Tadej Pogačar, DMT has won Strade Bianche three times. Milan-Sanremo remains a goal to achieve. The Slovenian champion will ride in his POGI’S, while the entire Unibet Rose Rockets team will also wear DMT shoes.

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We Will Rockets! 

The Franco-Dutch team’s presence marks a first and confirms DMT’s investment in an innovative and fast-growing project.
“The partnership goes beyond sponsorship,” said Mattia Viel, DMT Global Sponsorship Manager.
The Rockets are not just marketing: the team continues to grow stronger with riders like Dylan Groenewegen, Wout Poels, Victor Lafay, and Lukáš Kubiš.

 “Racing these classics is important for us,” said Bas Tietema.

 DMT highlights the importance of building a strong athlete community around its brand.