Elia Viviani: A Life on the Bike
After almost three decades on the bike, Elia Viviani shares his story — the track, the road, and the shoes that have been with him from the very beginning.
From his first DMT shoes to Olympic Gold, his journey celebrates freedom, innovation, and the pursuit of perfection.
“For me, the bike is freedom.”
“In my cycling career, I've always had two passions: track and road.
Track cycling is instinct and explosiveness, while road cycling is endurance, history and strategy.”
“My first DMT shoe was a white shoe with three straps, easy to put on, when I was 8 years old.
Shoes are one of the most important things for a cyclist.”
“Federico is like a father to me, cycling-wise.
He has always said yes to my every request, my every whim, my every ambition, because Federico is a very ambitious person.”
“The best day of my career was definitely winning Olympic gold in Rio in 2016.
DMT was with me, of course.”
